We are Valor. We’re operators: engineers, accountants, manufacturing experts, data scientists, and entrepreneurs. When we got started 20 years ago, we built our own desks. We still use them.

Since then, we’ve built a strong reputation helping great teams grow faster and smarter.

We don’t claim to see the future. We’re operators who see opportunities—and work with you to build the future.

Here’s what we’ve learned along the way.

Our data science team walks you through cohort analysis.

Valor data science: Zero to user acquisition cohorts in 60 minutes with shopify and stitch

Cohort analysis is one of the best ways to understand your company's growth—it often reveals things that are non-obvious from top-line measures like MRR, MAU, etc. Historically, it's been kind of a slog to get cohort analysis up and running, usually because you either don't have the data you want (e.g., a complete transaction ledger) or you can't easily put it in the right format (e.g. it's stuck in your point of sale).

But today, it's fantastically easier—especially if you process user transactions using a modern payments platform with a good API like Shopify, Square, or Stripe. In fact, it's totally feasible to go from nothing (literally never having looked at your transaction data before) to having automatically updated cohort analysis in about 60 minutes.

We’ll show you how.


Memo from our Founder: Valor's Fellowship Culture

Seventeen years ago, our founder, Antonio Gracias, sent a firm-wide memo documenting Valor's core values—Excellence, Humility, Integrity, and Responsibility—and how we apply them in our day-to-day work. But beyond an organization's core values, it's  important to also understand and document the tenets of its culture—the rules that govern the behavior of its employees and the way they work together—as well. Antonio recently sent another firm-wide memo that sought to do just that, describing what we believe has made our fellowship endure, and the culture that has made Valor successful.

We're sharing that memo in full here.